Lancôme WÔW Party

/ Set design for the brand’s 80th anniversary /

White paper reinterpretation of Parisian landmarks and roses
Casino de Paris • 2016
Produced in collaboration with Hopscotch Luxe Agency • Photographs © Adrien Daste
Paper Lancôme Institute façade set design with fragrance and makeup products displayed on illuminated base, pink lighting, Lancôme 80th anniversary event
Rose wall installation with neon “La vie est belle en Lancôme” sign, 80th anniversary celebration scenography
White paper architectural façade with Lancôme products under pink event lighting
Lancôme fragrance and makeup display with white paper rose on glossy pink table, event set design

/ Lancôme 80th Anniversary － Casino de Paris

• An immersive paper scenography celebrating 80 emblematic products from the brand’s history.
• Iconic Parisian architecture － the Lancôme Institute façade, Château Lancôme, Eiffel Tower, Haussmann building and Louvre Pyramid － surrounded the central display, accompanied by delicately cut white roses.
Miniature white paper Haussmann-style Parisian building with zinc rooftops displayed under glass case, Lancôme 80th anniversary set design 
• Under saturated pink lighting, the installation contrasts the purity of white paper with reflective surfaces and fragrance bottles.
Hand-cut white paper Eiffel Tower surrounded by Lancôme fragrance and skincare products on a glossy pink display surface
Immersive paper scenography for Lancôme’s 80th anniversary at Casino de Paris, featuring a central illuminated display case under pink lighting and chandeliers
Glass display case showcasing miniature paper Parisian landmarks and Lancôme products under saturated pink event lighting
Handcrafted white paper model of Château Lancôme displayed with Lancôme products within the anniversary scenography
Iconic La Vie Est Belle perfume bottle surrounded by white paper models of the Institut Lancôme façade and the Louvre Pyramid within the anniversary scenography
Event scenography in the entrance hall of Casino de Paris, featuring an illuminated central display table and a large rose-covered backdrop for Lancôme’s 80th anniversary
Paper Eiffel Tower displayed under a glass cloche, surrounded by pink pastries during the Lancôme anniversary event at Casino de Paris 
• Miniature monuments and roses were also presented under glass cloches in the catering area, echoing the scenography throughout the venue.
White paper Eiffel Tower and sculpted paper roses presented under a glass dome, set on a mirrored catering table
Accumulation of bright pink paper roses under a glass cloche at the Casino de Paris, surrounded by rows of glassware on the bar
Bright pink paper roses displayed under a glass cloche on the bar, reflecting the event’s saturated lighting atmosphere
Guests observing the central white paper installation and fragrance display under bright lighting

/ Lancôme workshop － Hôtel Salomon de Rothschild

• A white architectural version of the installation presented during a press and influencer event.
• Presented in a white, gallery-like setting highlighting paper architecture and floral details.
Close-up of archival Lancôme perfumes and cosmetics arranged among white paper roses and architectural elements
Overhead view of the illuminated display table presenting Lancôme archival products and white paper architectural models

/ Paper composition of irises and tuberoses

• A large-scale paper tableau inspired by the key floral components of the fragrance "La Vie est belle"
• 100cm x 140cm, Hôtel Salomon de Rothschild, Paris
Suspended fragrance bottles and paper floral composition inspired by La Vie Est Belle
White Parisian apartment-style setting presenting La Vie Est Belle fragrances with floral arrangements and glass cloches
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End-of-Year DIY Animations － Confidential Retail Series
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Dreamy Thoughts Paper Piece － Private commission